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Entrepreneur Magazine Names Eliza Corporation One of the Nation's 100 Companies to Watch in 10 Hot Industries
Beverly, Mass. and Irvine, CA.— June 8, 2009 — Eliza Corporation, the leading provider of integrated healthcare communication strategies, has been named by Entrepreneur magazine as one of the nation's 100 companies to watch in the June issue on newsstands now. Eliza has been listed within healthcare, one of the 10 hottest industry categories right now.
"Companies like Eliza are proving that with brainpower, determination and good timing, businesses can trump even the toughest of economic challenges," says Amy Cosper, VP/Editor in Chief of Entrepreneur. "Those named to the 100 Companies to Watch are just that—ones to watch—that could reach new heights for growth among 10 industries with a combined $5 trillion in opportunity."
"We have benefited from our long-time partnership with Eliza—their insight into the healthcare marketplace and ability to translate these insights into new programs is vital to Health Dialog," says David Costello, SVP, Consumer Segmentation and Engagement Strategies at Health Dialog. "Eliza enables us to have a new marketing channel to communicate with our members and enables us to stay innovative in the industry."
"Eliza's often-copied-but-never-duplicated approach to healthcare communication has proven smart enough and flexible enough to proactively adjust to new realities — from changes to Medicare coverage to the emergence of behavioral economics," says Heidi Marguli,, Senior Vice President of Government Relations at Humana. "As regulatory and economic environments evolve, it's more important than ever to have Eliza as a forward-thinking partner who can help us navigate these changes and deliver real, measurable outcomes in cost-effective ways."
"It's an honor to be acknowledged by Entrepreneur for our commitment to innovation, and we are grateful to our clients who have helped us achieve this distinction", says Lucas Merrow, CEO and co-founder of Eliza Corporation.
Results of Eliza's interactive, data-driven outreach range from increasing preventive cancer screening rates to reducing prescription drug costs to increasing brand measures of the healthcare organizations that use Eliza for their member and patient outreach. Meanwhile, Eliza's dynamic analytics platform leverages each interaction to build member-level profiles and deliver valuable, applicable business intelligence.
To check out Eliza Corporation in the 100 companies to watch, pick up the June issue of Entrepreneur on newsstands now or visit www.entrepreneur.com.
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About Eliza
Eliza Corporation blends technology, communication expertise, and data analytics to drive healthy behavior change. The company's intelligent, tailored interactions — including automated calls — make health and healthcare information more accessible, more actionable, and more engaging. Each program is powered by Eliza's patented speech recognition technology, rich web and multi-modal delivery platform, and sophisticated data analytics. These programs consistently yield the best outcomes in the industry in terms of improved engagement, health and wellness measures, and financial savings.
Eliza's customers include the nation's leading health plans, disease management firms, pharmaceutical companies, pharmacy benefit managers and employers. The results of Eliza's programs have been recognized by organizations including the Centers for Prevention and Disease Control, the BlueCross BlueShield Association, URAC, The Consumer Directed Health Care Congress and Harvard Medical School. Eliza is privately-held; for more information, please visit www.elizacorporation.com.
